So you've got your website up and running, the design is sweet, your page speed is breaking the Google speedometer, and social media plugins are...
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Digital Local Marketing
Cracking the Code to Creating Great Local Content
In the past, local marketing was easy. You paid for a listing in the Yellow Pages, printed flyers, and possibly placed an ad in the local newspaper....
10 Most Common Digital Marketing Mistakes & How to fix them!
We are currently living in the internet age, which means your business needs to evolve along with it. Digital marketing can help you promote your...
LocalWerx Magazine – AUG 2022
LocalWerx Magazine is and online marketing resource guide for small businesses just like yours. It's packed with marketing ideas to help increase...
14 Ways You Can Boost Your Conversion Rates Right Now
As a business owner, you want to do everything in your power to increase your conversion rates. After all, more conversions mean more money in your...
What is a Lead Generation Funnel and Why Your Business Needs One
Word of mouth, networking, and similar marketing efforts can bring in a lot of revenue. But they are also unreliable and unpredictable. To establish...
How Covid Changed Social Media – 3 Trends That Are Here For Good
Before the Covid-19 Pandemic, the tale of social media has been one of decline. We were spending less time on platforms, being more conscious of...
5 Ways to Repurpose Content and Grow Your Customer Base
The greatest thing about the content that businesses create is that it can be consumed in so many ways. The written (or typed) word, video, audio,...
How to Create a Lead Magnet Worth Opting In For
For a high-level discussion of this topic, view the zoomcast "Value-focused Lead Capture". Increasing your sales begins with fresh leads. Lead...
Value-focused Lead Capture
This ongoing zoomcast series is a collaboration between LocalWerx founder Karen Estrin and website usability coach Kathie York. Each week we cover...
Local SEO Strategies that Matter Most RIGHT NOW
We all know that small business owners face immense challenges every single day. While many are solved with relative ease, solving the issue of...
COVID-19 Has Changed Small Business Marketing
By now, I think it’s safe to say that we’re all sick of talking about the Pandemic. Most of us would gladly go back to a simpler time where there...