Goal: Establish a process to find guest blogging opportunities, reach out, and easily create content to acquire backlinks.
Ideal Outcome: You’re able to consistently build high-quality, not spammy, contextual backlinks to your site.
Prerequisites or requirements:
- You’ll need to be familiar with how to perform keyword research and possibly have a keyword strategy already. Check out SOP 011 to learn how to do that.
Why this is important: Link building is an essential element of SEO. If you want to rank for competitive and queries, you will need to build links.
Where this is done: In your Chrome web browser (using the Chrome extensions described in the SOP), in BuzzStream, and in TextBroker.
When this is done: Whenever you want to build links to your site.
Who does this: The person in charge of SEO / link building for your site. You can also outsource some of these tasks to a virtual assistant or freelancer.
