About US


After working in corporate marketing for more than two decades, LocalWerx founder Karen Estrin realized that often small businesses didn’t have the same access to tools, resources, and expertise to grow their business effectively. While large corporations have teams of data analysts and marketing experts to help develop and direct their marketing strategy, small business owners are often forced to do it all by themselves, along with their day-to-day business operations.

Our goal is to help small businesses by offering data-driven solutions in an affordable and easy-to-use platform.

Whether your goal is to spread brand awareness, increase sales, or carve out a niche in your local market, LocalWerx is here to walk with you every step of the way.


Our mission is to help small businesses establish and amplify their online presence to reach and attract new prospects, convert them into customers, and achieve their revenue and growth goals.

What we do

We help brands enhance their marketing strategies, widen their reach, and boost their revenue with repeatable marketing processes, an integrated marketing CRM, personalized support and full-service digital marketing solutions.

Your marketing system must include these three crucial components:


One of the main reasons businesses struggle is their failure to establish clear objectives and plans to achieve them. A recurring planning cycle is a key to your success.

Join our quarterly live planning workshop to get organized and plan your marketing efforts. 


A strong brand presence, both off- and online, is essential to increase your visibility and credibility and attract more customers. 

Our resource library offers easy-to-follow guides for expanding your presence through traditional and digital marketing. 


Regular promotional activities boost sales, increase awareness, establish a loyal client base and ensure you reach your business goals.

The LocalWerx CRM provides all the tools you need to implement and track successful promotions. 


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