How to Reverse Engineer Your Competitor’s Traffic Sources

Goal: To get an initial overview of your competitor’s traffic sources.

Ideal Outcome: You have an audit that shows you how your competitor’s traffic sources look like.

Pre-requisites or requirements: N/A

Why this is important: Getting a general overview of your competitor’s traffic sources is the first step to reverse-engineer its marketing funnel.

Where this is done: In SimilarWeb.

When this is done: As soon as possible, ideally when you start your business. After that, you should be monitoring your competitor’s moves at least every 3 months.

Who does this: The person responsible for Digital Marketing.

VIEW/DOWNLOAD THIS GUIDE

Skills

Posted on

February 26, 2023

Skip to content