CLIENT – Make A Difference Foundation

WEBSITE: https://makeadifference-foundation.org/

MONTHLY SERVICE:

  • Weekly email to all subscribers (Karen); collaborate with Aaron on content and approval
  • Publish email on blog; Newsletter category (Karen)
  • 3 social media posts/week

MADF Q1 2026 — 13-Week Email Topic Plan

Week 1 (Jan 2) — A New Year, A Continued Mission

Theme: Looking Ahead
Focus:

  • 2026 areas of focus

  • Volunteers on the ground

  • Call for future volunteers


Week 2 (Jan 9) — Warm Winter Gear on the Front Lines

Theme: Winter Protection
Focus:

  • Coveralls, thermal layers, gloves, hats

  • Protective goggles

  • Female soldier hygiene supplies

  • Cold northern borders + southern night patrols


Week 3 (Jan 16) — Rehabilitation & PTSD: The Battle After the Battle

Theme: Healing & Mental Health
Focus:

  • PTSD support

  • Emotional recovery

  • Families supporting wounded warriors

  • Long-term care realities


Week 4 (Jan 23) — Warm Meals, Warm Hearts

Theme: Sustenance & Morale
Focus:

  • Hot meals during winter nights

  • Soldiers in snow and rain

  • How food restores morale and strength


Week 5 (Jan 30) — Families Serve Too

Theme: Family Support
Focus:

  • Wives, parents, children of injured soldiers

  • Letters of support

  • Financial strain on families

  • Emotional resilience


Week 6 (Feb 6) — Honoring IDF Units & Recognition

Theme: Gratitude & Recognition
Focus:

  • Thank-you messages from units

  • Photos/videos of deliveries

  • Soldier gratitude quotes

  • MADF recognition moments


Week 7 (Feb 13) — Special Requests from the Field

Theme: Rapid Response
Focus:

  • Urgent, unusual needs (gear, transport, equipment)

  • Past examples: drones, bicycle, specialty gear

  • How MADF responds quickly


Week 8 (Feb 20) — Wounded Warriors: Recovery in Progress

Theme: Physical Healing
Focus:

  • Rehab centers

  • Mobility aids

  • Clothing & recovery gear

  • Soldier stories mid-recovery


Week 9 (Feb 27) — Women on the Front Lines

Theme: Female Soldiers
Focus:

  • Hygiene supplies

  • Warm gear for women

  • Female platoons & leadership

  • Unique challenges & resilience


Week 10 (Mar 6) — Volunteers Make the Difference

Theme: Volunteer Impact
Focus:

  • Volunteers currently in Israel

  • Carrying gear, cooking meals

  • Travel stories

  • Invitation to join future trips


Week 11 (Mar 13) — Community Outreach & Recovery

Theme: Civilian Impact
Focus:

  • Displaced communities

  • Local outreach

  • Small acts of support

  • Rebuilding normalcy


Week 12 (Mar 20) — The Ongoing Threat & Staying Ready

Theme: Readiness
Focus:

  • Continued threats

  • Preparedness

  • Gear replenishment

  • Why support remains essential


Week 13 (Mar 27) — Q1 Impact Report & Looking Ahead

Theme: Reflection & Momentum
Focus:

  • What was delivered

  • Who was helped

  • Volunteer missions completed

  • What’s coming in Q2